Unilever Acquires Plant-Based Friendly Brand
Global consumer goods giant Unilever has purchased Dutch vegetarian and vegan meat brand, The Vegetarian Butcher. The move will give the vegan meat brand access to a distribution network in 170 countries.
The Guardian reports that Unilever bought The Vegetarian Butcher – which makes plant-based meat such as no-chicken chunks and nuggets, meatless burgers, and veggie bratwurst – for an undisclosed amount. Its products can be found in 4,000 outlets across 17 countries, including the Netherlands, the UK, France, Japan, Germany, and Greece.